What does a social media manager do?
~They handle strategy, content creation, scheduling, community management, analytics tracking, and social advertising.
Which platforms should my business be on?
~You should only focus on platforms where your specific target audience spends their time.
How long does it take to see results?
~Organic social media growth typically takes 3 to 6 months of consistent strategy to show significant business results.
Is paid social media advertising necessary?
~While organic growth is possible, paid ads drastically speed up your results, targeting accuracy, and overall reach.
What is content creation?
~Content creation is the process of developing photos, videos, graphics, captions, carousels, reels, blogs, and other materials designed to inform, entertain, or connect with an audience.
Do you provide the photos and videos, or do I?
~That depends on the service package. Content can be created from materials you provide, newly produced assets, or a combination of both. Content requirements should be discussed before work begins.
Will you create captions and hashtags?
~Yes, content creation can include captions, calls to action, and relevant hashtags when appropriate for the platform and strategy.
Do I get to approve content before it is posted?
~An approval process can be established so you can review and request changes before content is published.
How do you know what content to post?
~Content is typically based on your business goals, target audience, brand identity, industry, current trends, and the questions or interests of your customers.
Can you respond to comments and messages?
~Community management can be included as part of a social media management package. This may include responding to comments, monitoring messages, and escalating customer-service questions when necessary.
Can you help if I don’t know what to post?
~Yes. Developing content ideas and a consistent content strategy is an important part of social media management. The goal is to take the pressure of constantly figuring out what to post off your plate.
How much does social media management cost?
~Pricing varies depending on the number of platforms, posting frequency, content requirements, photography/video needs, engagement, strategy, and reporting. A customized package can be created based on your business’s needs.